July 9-11, 2008 Westin La Paloma Resort & Spa, Tucson   Don't miss Arizona's premier tourism conference of the year!   “IT’S TOURISM TIME”:  Join the hundreds of tourism professionals and vendors who attend the conference to learn not only the latest in travel and tourism, but also the importance of working together to sustain a strong, unified industry that is a significant contributor to Arizona’s economic vitality.   The Governor’s Conference on Tourism will help you:   1.       TRENDS & ISSUES       Examine and understand the trends that are driving tourism such as sustainability, as well as share strategies, experiences and techniques to market your unique location.   2 .      RESEARCH & IMPACTS       Assess the latest research and information about Arizona’s overnight visitor; learn about case studies and best practices as well as the economic impact of travel and tourism.    3.       ACTION STEPS       Take the time to network with fellow conference participants and forge new partnerships.  Create the framework or action steps you need to enhance your organization or community.   Register today and save!